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Sharecafe | Interview with Howie McKibbon

Name: Sharecafe | Interview with Howie McKibbon
Uploaded: 2025-03-16T21:57:58+00:00
Channel: Haley Chartres
Description: Botanix CEO Howie McKibbon joined Sharecafe’s Abby Phillips this week to provide an update on the Company’s recent US launch of Sofdra™ and its commercial progress. Howie shared insights on Botanix's experienced sales team, momentum in securing contracts with payer organizations covering over 90% of commercially insured lives plus Medicaid, and early results from a

March 16, 2025/in Featured, Latest News, News /by Haley Chartres

Botanix CEO Howie McKibbon joined Sharecafe’s Abby Phillips this week to provide an update on the Company’s recent US launch of Sofdra™ and its commercial progress.

Howie shared insights on Botanix’s experienced sales team, momentum in securing contracts with payer organizations covering over 90% of commercially insured lives plus Medicaid, and early results from a digital marketing campaign that’s driving awareness and converting online interest into prescriptions.